CAMPAIGNS / SOCIAL / DISPLAY
One idea.
Different places.
Advertising that holds together, from a feed-sized first impression to a full-screen story. Four visual directions, each built as a complete set.
04 concepts / 12 layouts / EN · UK · RUIndependent portfolio concepts · AI-generated imagery. Fictional brands; not client commissions or live campaigns.

Warm light, a familiar cup and a headline that makes room for an unhurried morning.

A restrained beauty campaign: translucent glass, sage tones and a gentle editorial voice.

A sweeping coastal road becomes both the subject and the composition’s natural leading line.

Chrome reflections and acid-lime type turn the feeling of electronic music into a poster system.
A campaign, not just a crop.
The message stays consistent. The hierarchy, image placement and call to action adapt to the space available. Open any concept to compare its three layouts and inspect the full-resolution files.
- Art direction & key visual
- Copy hierarchy & layout
- Social & display adaptations